Show pre-order ship dates on product pages.
A pre-order product that shows "Get it by next Tuesday" while it doesn't actually exist yet creates the worst kind of customer surprise. ShipCast detects pre-orders via a per-product metafield and switches the widget into pre-order mode automatically — "Pre-order — ships March 15" with a countdown.
The problem
Fashion drops, electronics launches, and made-to-order goods don't ship in 3–7 days. They ship on a known future date. Most EDD apps treat them like regular products and show the wrong promise.
How it works
Step by step.
No code, no developer required. Drop the ShipCast block into your theme and the feature lights up.
Product page in pre-order mode with PRE-ORDER pill, ship date, and countdown.
- 01
Add a Shopify metafield to your product: custom.preorder_ship_date (Date type).
- 02
Set the value to the date you'll actually ship.
- 03
ShipCast detects future dates and switches widget into pre-order mode: replaces the normal message with "Pre-order — ships March 15", adds an indigo PRE-ORDER pill, optionally shows "Estimated delivery March 18 – March 22" below.
- 04
After the date passes, the widget reverts to normal — no cleanup needed.
What's suppressed in pre-order mode
Everything that ships with this feature.
Countdown timer
Doesn't apply to products that don't exist yet.
On-time delivery badge
Pre-orders don't count toward your accuracy score.
Visual delivery timeline
No "processing" step yet.
What still renders
Inventory hints and trust badges still show — a pre-order can still be limited stock and you still want to reinforce trust.
Who needs this
Is this for you?
Fashion brands doing drops. Electronics stores launching new products. Custom furniture makers. Print-on-demand merchants with seasonal collections. Anyone who pre-sells.
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